Stop making my head hurt
Aug. 13th, 2010 02:18 pmI love this result, despite the really obvious nature of it: Research from Rice University’s Department of Psychology finds that if you like what you’re watching, you’re less likely to notice the difference in video quality of the TV show, Internet video or mobile movie clip. You could phrase this as, quality of content is more important than quality of presentation.
There is a temptation here to narrow this down and say that, for example in a movie, the quality of the characterisation and plot are more important than flashy special effects. That is true for many of us, but some people like flashy special effects more than the other stuff (yes really). What I think it really says is that the ongoing quest of hardware manufacturers to give higher definition and 3D is much less important than they would like us to think. But that could just be my personal wish for all the 3D hype to go away.
There is a temptation here to narrow this down and say that, for example in a movie, the quality of the characterisation and plot are more important than flashy special effects. That is true for many of us, but some people like flashy special effects more than the other stuff (yes really). What I think it really says is that the ongoing quest of hardware manufacturers to give higher definition and 3D is much less important than they would like us to think. But that could just be my personal wish for all the 3D hype to go away.